operant conditioning
behaviorism (branch of psychology referring to methodological and radical behaviorism) Behavior modification (old expression for ABA; modifies behavior either through consequences without incorporating stimulus control or involves the use of flooding—also referred to as prolonged exposure therapy) Cognitivism (psychology) (theory of internal mechanisms without reference to behavior) Negative (positive) contrast effect
Radical behaviorism (conceptual theory of behavior analysis that expands behaviorism to also encompass private events (thoughts and feelings) as forms of behavior)